44 comments


  • Elizabeth K

    I personally prefer the wavy font in the second option. I don’t think it inhibits readability, it appears to capture the spirit of the book and it’s more visually engaging.

    Good luck with your process!

    July 15, 2014
    • avivagittle

      Thank you so much, Elizabeth! I appreciate your taking the time to give me feedback.

      July 15, 2014
  • I agree that option 2 is better. All your other text is straight line; curving the title make it stand out more. I think kids like to see something that is a little different, fun, and perhaps more engaging.

    July 15, 2014
    • avivagittle

      Thanks, Barbara. So far, it’s about 50-50 on the straight vs curvy. 🙂

      July 15, 2014
  • I definitely like Option 2 better. The text is more exciting. I’m sure there are lots of straight lines inside the book, but on the cover, this design is both readable and compelling.

    July 15, 2014
  • Cuvey/wavey.

    July 15, 2014
  • Kristine

    I like the #2 options. It’s screams fun. I would tweak the “M” for better readability.

    July 15, 2014
    • avivagittle

      You have a good eye, Kristine. Totally agree that the “M” needs adjustment.

      July 15, 2014
  • Curvy because it flows like the wind and adds life to the cover! The girls hair is up so it works beautifully!

    July 15, 2014
    • avivagittle

      Thanks, Laura!

      July 15, 2014
  • Number 2 “hands down” The font integrates so well with the image and really celebrates its (the image) cohesive feel. Let’s see… in other words… Your (wonderful) cover succeeds in creating it’s own universe – And the font in #2 adheres to “rules” of that universe…… really nice work –

    July 15, 2014
    • avivagittle

      Thanks, Gail! I appreciate the kind words. 🙂

      July 15, 2014
  • Jen McCormick

    Hello- I think an soft arch would be the perfect solution. Pretty light on the girls face!

    July 15, 2014
    • avivagittle

      Thanks, Jen. So you’re suggesting less curve? I’d have to experiment with it some more.

      July 15, 2014
  • My first reaction was wavy and then I read the words magical. Wavy makes the story seem magical!

    July 15, 2014
    • avivagittle

      Thanks, Sheri. That’s kind of how I feel about it, too. The straight font just doesn’t seem to capture the magic. Several people on the LinkedIn forums prefer the straight and think it’s more readable. Not sure I agree.

      July 15, 2014
  • I prefer #2. The wavy font looks fun and is indicative (to me) of the journey the story will take the reader on.

    July 15, 2014
    • avivagittle

      Thanks for the feedback, Erin. I feel the same way!

      July 17, 2014
  • I like the wavy letters. To me that’s part of the magic.

    July 16, 2014
    • avivagittle

      Thanks for the feedback, Claudia. The preference for curvy is far greater now as people continue to comment.

      July 16, 2014
  • Jacquelyn Jobe

    No. 2 is the best. The curvy letters not only go with her pigtails but they give the cover an air of mystery. It makes a child want to read the book. Very beautiful.

    July 16, 2014
    • avivagittle

      I agree. Thanks for your kind words, Jacquelyn!

      July 16, 2014
  • Option one, with a soft arch and a more pronounced matching larger type, for just the L,P and M, Try dropping the L,P and M down below the actual word text.Thus creating the illusion that the actual title appears to look shorter.

    July 16, 2014
    • avivagittle

      Thanks for the suggestions, Michael.

      July 16, 2014
  • Tim McCarthy

    I like the second approach. However consider making the title font larger and create a highlighted shadow effect behind the text by reducing the illustration to 85 percent. Show the entire book in the illustration which is cropped. The illustrator and the authors detract from the image and should be on a single line the full width of the cover with a large gap between illustrator and author.

    July 16, 2014
    • avivagittle

      Thank you for the suggestions, Tim. Others commented that the placement of the author / illustrator names is distracting.

      July 17, 2014
  • The wavy title looks better, but as someone said earlier, the “M” needs adjusting to become readable. Good luck with your book launch!

    July 16, 2014
    • avivagittle

      Thank you, Peter!

      July 17, 2014
  • Jean

    Aviva, Definitely the first cover so that when the image is done smaller, the text can be read better. Experiment with it to see what you think. Spacing between character and/or words will make the readability better too. I think it is really important that the cover title be seen so there is no question. That said, the curvy is okay too, but it would need to read better in a smaller image. Food for thought. Really like your color balance. People images are pretty clear. All the Best to you and your success!

    July 16, 2014
    • avivagittle

      Thanks for your feedback, Jean. My feeling is that I can do a separate cover for the Kindle thumbnail (all my books are sold on Amazon). But, the best solution is if the full-size cover looks good as a thumbnail.

      July 17, 2014
  • Athina Paris

    I prefer number two. Magic is not straightforward so the curves and loops convey its playfulness. But do look at the letter M, it needs some tweaking.

    July 17, 2014
  • Jonathan

    I prefer #2 because it best fits the title. I also agree with the suggestion to fix the “M”. Very nice!

    July 18, 2014
    • Thank you, Jonathan! Definitely going to have to do some “M” work. 🙂

      July 19, 2014
  • Option #1 because my eyes focus dead on the title as oppose to moving to read wavy text print.

    July 18, 2014
    • Thanks, Patricia. Several people brought up readability, but you’re the first to bring up focus. Good point. 🙂

      July 19, 2014
  • I prefer the curvy one. It better fits the image and creates less competition with the rest to catch my eye. Buena suerte!

    July 19, 2014
    • Thank you for the feedback, Nathalie. And you also taught me how to say “good luck” in Spanish! Hablo Espanol muy pequito. Lol! (I hire professional translators to translate the stories from English to Spanish.)

      July 19, 2014
  • From a purely readable perspective, I think Option #1 is marginally easier to read. The artist in me, however, likes the undulating script.

    Does that make it a statistical jump ball? If so, which do YOU like better? Go with that.

    July 19, 2014
    • Thank you for your comment, Dirk! Posting this was incredibly helpful. At the end of the day, I’m going to select what I think is best; but I find it’s dangerous to work in a vacuum. You can miss so much. In this case, it was getting feedback on readability and aesthetics. But, I got a bonus: Someone pointed out another problem in the design. (I won’t go into the gritty details.) Not fixing that issue could have been disastrous.

      July 19, 2014
  • Definitely Option 2 – The Title looks so much better for the style of the cover! Tory Allyn

    July 20, 2014
    • Thank you for your feedback, Tory! I’m very likely to do some variation of the wavy font.

      July 20, 2014
  • I like the straight. There is a lot going on in the illustration, no need to make it harder to read. The youngsters are the target, and they need an easy font, and an easy view of the font to feel success at reading the cover. I am wondering if the ( excuse the expression) bug eyed look is part of your style or are the characters on the cover super surprised about something? If not, then I would reconsider using the same eye on every character. I know the work is very stylized, but eyes are so very expressive, and you loose a lot of opportunity for expressions with using a super stylized eye in every pic.

    July 21, 2014
    • Thanks for your comments, Claudia. The book has been illustrated by Andres Cornejo. The children are indeed surprised by the magic sparks coming out of the book. We are, however, going to remove the characters behind Mary (for other reasons). Art is just subjective. I’ve had people love the illustrations and a few others — not so much. I’m very happy with it, obviously, or I would not be publishing it. Lol!

      July 22, 2014

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